SEARCH ENGINE DOMINATION
Elite SEO
Paid Search
Vehicle Listing Ads (VLAs)
Performance Max (Pmax)
VIN-SPECIFIC ADVERTISING
Vehicle Listing Ads (VLAs)
ShapeShift
VinMax
ProAuto Results
In-Market Dynamic (IMD)
TARGETED BRANDING
Bullseye Targeting
In-Market Display
OTT/CTV
CREATIVE SERVICES
Sliders, specials, & email blasts handled monthly — without lifting a finger.
Fresh, On-Brand Creative Every Month
DealerCMO's creative team keeps your website and email marketing current — no more waiting on your website vendor for basic updates. Covers Homepage Sliders (rotating hero creative that promotes current offers and inventory priorities), Website Specials (dedicated specials for new cars, used cars, service, and parts), Email Blasts (sales events, service offers, and owner-retention campaigns designed, built, and delivered for you), and Monthly Refresh (scheduled updates that keep every touchpoint OEM-compliant and on-brand).
ACCELER8 DEALER CONSULTING
A Comprehensive Digital Strategy to Achieve Your Goals
Complete digital strategy — one accountable partner across every channel & vendor. Oversees VDP Insurance (ensuring online activity on the cars that need it most), lead handling (response times, follow-up processes, & CRM workflows), conversion rates at every step (website visit to lead to appointment to sale), vendor & budget accountability (across all providers, with no overlap), and monthly performance reviews (with clear KPIs & action plans).
What it delivers: higher lead-to-appointment conversion, faster lead response times, no overlapping or wasted vendor spend, executive insight without the headcount.
| Coverage | VinMax | In Market Dynamic | ShapeShift | ProAuto Results | Vehicle Listing Ads | GMB Results |
|---|---|---|---|---|---|---|
| Tracked Phone Calls | • | • | • | ✔ | ✔ | • |
| Reduce Paid Search Spend | • | • | ✔ | ✔ | ✔ | ✔ |
| Actively Engaged in Market Shoppers | • | ✔ | • | • | • | ✔ |
| Ability to Conquest | • | • | ✔ | • | • | ✔ |
| Land VDPs Directly to your Site | ✔ | ✔ | ✔ | ✔ | ✔ | ✔ |
| New & Pre-Owned | ✔ | ✔ | ✔ | • | ✔ | ✔ |
| Active Campaign Optimization | ✔ | ✔ | ✔ | ✔ | ✔ | ✔ |
| Dedicated Results Manager | ✔ | ✔ | ✔ | ✔ | ✔ | ✔ |
| Monthly Reporting | ✔ | ✔ | ✔ | ✔ | ✔ | ✔ |
| GA4 Transparency | ✔ | ✔ | ✔ | ✔ | ✔ | ✔ |
| Focus on Specific VINs | ✔ | ✔ | ✔ | ✔ | ✔ | ✔ |